Responsibilities
• Conduct user research, usability testing and concept testing.
• Develop wireframes, prototypes and task flows based on user needs.
• Create personas using user research and data.
• Design intuitive and user-friendly digital platforms and software.
• Define and evaluate appropriate interaction models.
• Identify and creatively solve UX and usability challenges.
• Collaborate with designers and developers to implement user-friendly solutions.
• Work with UI designers to create attractive and engaging designs.
• Communicate design concepts and prototypes effectively to developers.
• Gather and incorporate user feedback.
• Monitor competitor products and industry trends.
• Ensure designs align with established UX/UI governance and standards.
Competency
• Strong problem-solving skills
• Analytical thinking
• Business acumen
• Excellent communication skills
• Strong understanding of user needs and psychology
• Creative approach to solving UX problems
• Ability to translate user requirements into effective digital experiences
• Strong collaboration and teamwork skills
• Ability to communicate design ideas clearly to both technical and non-technical stakeholders
• Strong attention to usability, findability and intuitive design
• Ability to keep up with industry trends and competitor solutions.